The rage in business today is...change, innovation and disruption. Rightfully so, as every facet of our life faces unprecedented pressures from global competition, economic and social upheavals, the rapid access to information and technology, the increasing pace of technological change. On and on.
We see books, webinars, coaches and programs to teaching us how to celebrate the disruptors and out-of-the-box thinkers, innovators and game-changers, how to guide their creativity into productive, executable, profitable results.
But, as our attention pendulum swings in favor of this newest, shiniest, thing, we risk ignoring those who make innovation and disruption possible. These are the cogs in your machine, the routine-makers.
With their often silent efficiency in executing the mundane tasks of every business they form the foundation upon which you can experiment. That foundation generates the cash-flows that all you to invest in ideas, innovations, risks, skunk works, disruptions, an blue ocean strategies. Their efficient routines, boring and restrictive to some, allow others to experiment. Without their success, you have no foundation from which to leap into a new market or consider a new idea.
Recognize those efficient routines.
Recognize their successes.
Show how new ideas and innovations and solutions are built upon and made possible by this strong foundation of routines and the efficiency to which they are kept.
It’s easy to overlook them. But without them, you have nothing to stand on. Be sure to recognize that, them and their achievements. Then you can venture far from shore knowing they’ve got your back, they’re waiting for you with a solid routine and steady cash-flows.