Get permission to fail. Radical innovation is risky in the sense that
getting it right the first time, every time, is highly unlikely. Companies should expect failure
as a part of the innovation process. Teams need to have buy-in from
leaders so that they feel confident trying new service concepts that
have many unresolved questions. Teams that are afraid to fail make
radical innovation, by definition, impossible. Set up for successful
experimentation by getting buy-in from leadership, and then use that
buy-in to get permission to fail.- Radical Service Innovation, BusinessWeek.
You gave them permission to fail, right? You're looking for a new solution, a radical service innovation, a product that takes your company away from competing in
commodity-hell arena. (You don't really have the choice to say
No...) And, you have granted everyone permission to fail a few times in the process of getting this right. Right?
If yes, you're on the way to success.
If no, that may be one reason why you've failed. GREAT! Now, you've failed. Now, you've learned.
Now, go give them the permission to fail that you just enjoyed.
Comments
You can follow this conversation by subscribing to the comment feed for this post.